Here's what's happening here this month at the D.I.Y. Rock Star hq.

Yep, in trouble… —I originally had a completely different message for you all this month. I wanted to talk about the need to plan and about how excited we are that we seem to be coming out of the pandemic (and what that will mean for the D.I.Y. Rock Star). But then I found myself in Facebook jail… which caused me to pivot and talk about the importance of diversifying your methods of distribution. Again. (https://bit.ly/Ep141moresocmedblog ) 10 Reasons NOT to Have Only One So

So, yeah, there’s no sexy way to say it. What I am looking for is a way to use the idea of “efficiency” as my word of the year. You know… that idea of working smart and not hard. When tasked with choosing a word for the year—an idea that appealed to me from the Happier podcast, Episode 254—that’s the idea that has been drawing me back. Gab & Jam Ep 161 The Prince Music Marketing Mindset (video: http://bit.ly/Ep161Princemusmktgvid and podcast: http://bit.ly/Ep161Princemusmktg

"Fun" theme... —I am not going to deny that we’ve been having some fun with this theme, but this is EXACTLY what Bruce said to me right after he “caught” me going down that digital planner rabbit hole….. 🐇 And right after shooting the Plum Paper Planner unboxing video (https://bit.ly/plumplannerunbox3). I couldn’t help but recognize the truth of the matter and that’s what gave rise to our slogan for this month. ….. It also has given us some sobering realization…... Plum Pape

Big Change was Necessary.... Every now and then, I get restless. When I get like that, I HAVE to make what feels like a big change in order to feel motivated; to care, to create, to keep going. I find myself at a doorway that I WANT to go through, but that I need to see from a different perspective. That’s what big change does for me. Planning? The other thing that a big change does for me is it helps me get into the spirit of planning exciting new things. And that’s exactly